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If you're not using RSS feeds, you're missing a trick!

18/7/2012

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PictureSymbol for an RSS feed
I discovered RSS feeds quite by accident. 

I thought an RSS feed was a news strip that flashed recent news updates at the bottom or the top of your computer screen, much like what we now see on TV news channels.

Then I got Mac.

I was playing around with it when I figured out how the whole RSS thing works:

1. When you see the RSS sign on any website, if you click on it you're given a feed url.
2. You insert this url into a feedreader and every time that blog or news site produces a fresh article you get an update via your feedreader!

On Macs the mail app has an in-built feed reader that you can paste urls into.

This is fabulous because:
a) You don't have to give your email away but you get the news straight to your inbox. 

b) When you don't want to be subscribed to that feed anymore you can just delete it in one click.

c) It's easy, fast and just as cheap as email plus you don't need to fill in forms etc.

d) If you have a business listed on LinkedIn, there's a spot there for a feed url so your blogs can be posted straight to your Company's LinkedIn profile with no extra work on your part. I use weebly to build my websites and with them adding/creating RSS feeds is easy peasy.

e) If you have a business you'll capture people that prefer RSS to email.

So - if you haven't got a feedreader try one of these:
  • Google Reader
  • NewzCrawler
  • Feedly

I was rather disappointed to discover that the top two newspapers in Malawi don't have an RSS url. This is shocking because you'll hardly every find a news site without this form of news syndication. As a result I was only able to add a feed for Nyasa Times to Chichewa101.com/malawi.

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